Most restaurant owners know that wine-by-the-glass sales can increase revenues and profits. But what do empirical studies from restaurant and hospitality researchers say about how to promote BTG sales?
We had a conversation with the Founder and CEO of The Hue Society, Tahiirah Habibi, where she discussed how she evaluates a wine program, who according to her is a good sommelier, and how she empowers the black community through wine.
Final call for International submissions is March 10, 2022. Enter your wines today and get in-front of top restaurant buyers and master sommeliers of USA.
We overhear sommeliers, tasters, wine judges, and servers discussing wine faults. And it is unquestionably a subject to be taken seriously. However, this article will address the most common flaws here & explain how to spot them and what caused them.
FINAL CALL to get Early Bird Pricing for your Wines is here. Get assessed by top wine buyers and experts and grow your brand awareness in 2022. Take advantage of the early bird pricing that is on till March 10, 2022.
Leah Keggi, the Marketing Director for Blue Ridge Wine and Spirits, an alcohol sales and marketing company, shares her take on the marketing scene of the alcohol industry in the U.S.
The Brand Ambassador of Monte Cillario Vini, Carolina Marchesini, describes her family tradition of making amazing Valpolicella and how she optimizes social media to increase the visibility of her brand.
Rob Kuchar is the co-founder and owner of Wine Water, an innovative beverage that fuses wine and pure sparkling water to create a first-of-its-kind category.
Take a journey into the wine world with Thomas Brenner, Beverage Manager and Sommelier at Palo Alto Hills Golf and Country Club. Discover the passion behind each pour, from building strong wine programs to uncovering hidden gems in London.
Since wine sales are so important to their bottom line, the good news is that there are plenty of tactics and strategies to get your wine program back on track.
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